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Work On Your Game Content/business and money/I Stole Apples From Trader Joe’s 🛒🍎
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I Stole Apples From Trader Joe’s 🛒🍎

I live about equal distance between a Whole Foods going in one direction, and a Trader Joe’s in the other direction.



I’m a customer of both stores.


Somewhat inconvenient for me is that each store offers something that the other does not.


Both have organic apples and organic bananas, which I eat a lot of – that means frequent return trips, as they only last a week or so. You can’t buy 100 bananas and be good for the month.


Whole Foods is stronger than the produce department; they have organic spinach that Trader Joe’s does not offer at all.



Trader Joe’s, on the other hand, has an amazing private label organic bread that Whole Foods can’t compete with.



Thus, I must visit or order from each store individually.



Whole Foods has a better and larger variety of organic apples; in the fall months, you can find 10 different types of apple in a Whole Foods. Trader Joe’s usually only has two or three types, and only one is organic. Increasingly, however, TJ’s has better-quality organic bananas than Whole Foods. WF bananas have been increasingly disappointing lately.



Last week, I made an early morning trip to Trader Joe’s to get that great bread, plus some organic bananas and apples.



I got home and realized that some of the groceries I’d paid for were missing.


The bread and apples were nowhere to be found, along with about 30% of the bananas I’d purchased (I go through somewhere between 20 and 30 bananas per week).


I went to check the car. No missing groceries in the trunk.



I called the Trader Joe’s store and told them of my dilemma. They knew about it. The missing bag, which I had left at the store, would be waiting for me at the Customer Service counter when I returned.



I was annoyed with the register clerk, who had watched me leave the store without letting me know a bag was missing. It was just after opening, so it’s not like she was too busy to notice. I also take responsibility for the fact that I hadn’t checked for my own groceries. It was my money that I had spent on them, after all.



I didn’t go back to TJ’s until the next day, another early-morning trip just after opening when there were few customers. When I got to the customer service counter and told them about the situation, they told me that the previous day's staff had likely re-shelved my groceries, as I hadn’t come back the same day. But, if I would just go and grab the stuff that had been missing, they would bag it up for me and I’d be on my way quickly. Before that, they asked if I could recall what had been missing from my previous day's trip. Sure, I told them: Bread, organic apples, and bananas.


Fine, I was told. Just go grab the stuff, and we will bag it up for you.



Now, like I said, I take ownership of the fact that I hadn't noticed the missing groceries that I'd just paid for the previous day.



However…



The clerk working the counter is in customer service. It is their responsibility to make sure that the customer gets everything that they paid for. I only had 3 bags; how did she not see the missing one?



If you order products from me and I notice that you haven’t taken advantage of everything available to you, and I say nothing, I’m wrong for not letting you know about it. Because I’m the one delivering the service.



And, mistakes are costly.


It took me 35 minutes to go back to the store, get the missing groceries, and come back. I made the unilateral decision that Trader Joe’s had to pay a time tax.



So, when walking the aisles to get my missing groceries from the previous day, I grabbed an extra bag of organic apples, and a few more bananas than what I’d left the day before.


My total “extra” take was worth about $6. Considering the value of an hour of my time, TJ’s still got a discount.


Though this really did happen, this is a tongue-in-cheek story. And yes – I rationalized taking the apples.


Here’s the serious point: your time is your most valuable resource.



Whether you are running an entire business, writing a book, or stealing organic apples from Trader Joe’s, every minute counts.


One of the most important things we do in Work On Your Game University is speed up timelines.


You want to launch your course in 90 days? How about 30 days.


First draft of your book will be done in 2 months? Let’s get the whole thing done in 2 months.


“Take your time” doesn’t mean go slowly and comfortably. It means you take your time and DO SOMETHING with it. Now. Today.


Join me in Work On Your Game University if you’re serious about getting to your goals sooner – not later – AND think you could maybe achieve even MORE than you’ve been aiming for.


Start here: http://www.WorkOnYourGameUniversity.com

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