I started making YouTube videos out of necessity.

An unsigned basketball player itching to play professionally, It bothered me that I had all this game that no one would know about. I was in empty gyms practicing alone. Projecting into the future, it was possible I would use up all my able-bodied basketball days toiling on lonely hardwood, having nothing to show for it but good health and a bunch of great workouts.

I needed the world to know who I was.

When I got into YouTube, the vision was clear: Take all the stuff you’re doing, that no one sees, and make it available for everyone to see. Even if I’d never