
This is part two of our mini-series on why you need to stop sneaking up on a sale. The best way to sell is not by tricking people into a conversation—it’s by attracting buyers who already know what I’m selling, understand the price, and are ready to buy. My marketing does the hard work so that by the time I talk to someone, they’re already 90% sold. If I have to convince them from scratch, I didn’t set it up right. In this masterclass, I’ll show you how to make selling easier and more ethical.
Show Notes:
[01:54] #4 You want the people who are interested in buying your thing because they know what it is.
[09:44] #5 Avoid sneaking up on sales or tricking people into conversations
[21:12] #6 The best way to sell anything to anyone is to have them come to you wanting to buy.
[37:03] Recap
Episodes Mentioned:
3187: Be "The Bachelor"
Next Steps:
---
Execution is not a talent.
It is a standard.
If your results don’t match your ability, you are out of alignment — not under-informed.
There are only two scenarios:
Either you don’t know where your execution is breaking…
Or you’re not showing up at the level required to perform.
If you need to identify the breakdown:
→ Get your ERI score
http://www.WorkOnYourGame.com/ERI
If you need to elevate how you operate and perform under pressure:
→ Enter the Power Presence Protocol
http://www.PowerPresenceProtocol.com
Diagnose the problem.
Or raise your standard.
—
This show is the public record of standards.
Measurement and enforcement happen elsewhere.
All episodes and the complete archive:
→ http://WorkOnYourGamePodcast.com

#WorkOnYourGame