#2703: The Most Important Time In Your Thought Leadership Business
Let's talk about the most vital moment in your journey as a thought leader, especially if you're in the business of selling knowledge and insights. This phase is all about you, where you provide value without actively selling. It's about building trust with your audience so they know you, like you, and trust you. Even as you start making money, continue giving value and actively listening to your audience to understand their evolving needs. If you're a thought leader in coaching, consulting, or authorship, remember that nurturing your audience and growing your influence hinges on your ability to connect and provide consistent value.
Show notes:
[07:53] #1 Giving value in selling nothing.
[14:05] #2 Build the know, like, and trust that makes selling easy.
[26:04] #3 You need to keep giving people value for free.
[30:53] Recap
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