What sets you apart? Are you playing it safe? Can everyone else clearly understand and explicitly describe how you are different from everyone else? Are you clear with what your brand stands on? Today we talk about how to get people not to just like you on the surface, but more importantly, to buy-in to what you’re doing.

Show Notes:


[09:36]#1 You sound like everybody else.

[17:26]#2 You are so different that you confuse people.

[20:30]#3 You are playing it safe in an attempt to be liked, accepted and non controversial.

[28:23]Recap


Episodes Mentioned:

1239: What People Crave From Your Brand: AUTHENTICITY dreallday.com/1239-

1391: Build A Business Before You Build A Brand dreallday.com/1391-

1714: Solving The 3 Biggest Personal Branding Challenges dreallday.com/1714-

1954: How To Get Brand Deals dreallday.com/1954-

1966: How To Brand Yourself dreallday.com/1966-

1976: No Opinion = No Personal Brand dreallday.com/1976-

2033: How To Create Your Brand Framework dreallday.com/2033-

2077: You Are NOT Your Avatar dreallday.com/2077-




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